As deregulation occurs on a state-by-state basis, energy companies will split their traditionally bundled services across several affiliated entities, including generation, transmission, distribution, and retail services. In order to compete in this new marketplace, each service provider will have to abandon traditional approaches to doing business and attack the marketplace from a completely new perspective - with a special emphasis on customer service.

In order to maintain market share, wholesalers will need to decrease their margins further and offer additional services to their customers. With the increasing ability to use the Internet for price discovery and to reduce transaction costs, the middlemen are going to continue to see pressure for value-added services to justify their margins. Many of these value-added services will be powered by technology. Orbis consultants have significant experience covering a broad range of functions in the energy industry, enabling us to quickly implement solutions in the following areas:

• Electric power utilities
• EMS vendors
• Power generation owners
• Power market traders
• Large consumers
• Power market aggregators
• Independent power producers
• Independent system operators (ISOs)
• Regional transmission organizations (RTOs)
• Transmission network owners
• Consultants
• Power market monitors
• Regulatory agency auditors

For more information about our expertise and recent work in your industry, contact Orbis today.